FRIENDS & FAMILY is A TRAVELING NETWORK TOUR CURATED AND PRODUCED BY TOYE INC. IN COLLABORATION WITH 44.21 & THIRD WORLD AND RADIOISDEAD.
I handled the art direction & digital marketing for the DC STOP.
i took the direction of emphasizing this re-introduction of "Friends" as theatrical, thus aiming for a movie poster-like theme pulling reference from some of my personal favorite movies of all time.
the artist cards doubled as content for artists to promote themselves (printed as posters) as well as present the information to tie back to the other pieces of the promotional set.
ARTIST CARDS
TICKETS